Hi, I'm

Lin Nguyen

Content Creator & Outreach Operations Lead

Lin Nguyen

(she/her)

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About me

I'm passionate about building & creating

Whether it's building up a team or building a social media campaign, I love to dive into a project and create something that lasts. Managing people is a lot like managing social media pages: you have to understand what resonates with people, build a community, and find a way to motivate people into action.

CURRENT EXPERIENCE

Content Outreach Manager

Atmosphere TV

2021-Present

Pro Video Planner

The Nudge (Contract)

2021-Present

EDUCATION

B.S. in Radio-TV-Film

University of Texas at Austin

Minor: Entrepreneurship

B.S. in Communication

University of Texas at Austin

Focus: Corporate Communication

What I Do

Outreach Operations & Strategy

  • Search for compelling content and talent
  • Outreach via email, social media & calling
  • Identify, establish and maintain operational best practices
  • Identify and integrate software for increased efficiency
  • Organize and track performance of team and tools
  • Negotiate with a variety of companies and organizations
  • Onboard and maintain relationships with content creators

Content Creation & Social Media Marketing

  • Create graphics, videos, posts, and GIFs for social media
  • Advertise on Facebook, Instagram, TikTok, and Google
  • Execute influencer outreach, email blasts, and giveaways
  • Design banners, flyers, and backdrops for community events
  • Write interviewee bios and company blog posts
  • Pitch, film, edit and develop social media plans and videos

Specialties & Services

Create Content

Content Creation

Video creation, copywriting, and social media

Message

Outreach & Partnerships

Lead generation, cold outreach, and strategic partnerships

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Strategy Development

Research, pitching, feedback and implementation

Nudge Video Plans

(please click the video titles to see the final draft and accompanying copy)

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Austin's trippiest mini golf experience

was in the top 10 all-time trending videos for over 12 weeks

#2

and ranked #2 video on the app just two weeks after going live on Nudge.

At week 12, the video plan had 3101 views, 236 shares, and

7%

met a 7.6% share rate, above the original target of 6%.

Blog Posts

Budgeting Tools

Budgeting is an essential part of managing your finances. To get your finances together, you have to get your spending under control and make sure you spend less than what you make. More than that, budgeting can help you feel happy about your money if you design a “values-based budget.”

Honoring RBG

Ruth Bader Ginsburg, also known as the “Notorious RBG,” earned her nickname by being a powerful force as the Supreme Court’s second female justice. She was a champion for women all over the US and an inspiration to people all over the world, creating persistent advancements for gender equality.

The Intersection of Minimalism and Personal Finance

Not too long ago, Marie Kondo took the world by storm with her KonMari method, a process for tidying up and living a minimalist lifestyle. Here at Money Muse, we’ll help you “spark joy” at the intersection of minimalism and personal finance.

Sebastian Quinn

Director of Partnerships

Atmosphere TV

Samantha Hendel

City Director

The Nudge

References

Testimonials

"She took the written content on Money Muse's blog to the next level...increasing the traffic to the website and the engagement with the audience.


Lin is very reliable - if she says she will take care of something you can be sure that she will. All of her work was always completed on time, and she went above expectations to take on projects that were outside the scope of her original responsibilities. Lastly, Lin is a very easy person to work with. She integrated into the team quickly and had a great attitude.


I would absolutely work with Lin again."

Stephanie Xenos

Money Muse

Lin Nguyen

Content Outreach. Video Licensing. Social Media Marketing. Operations and Strategy.

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